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My Perfect Agent
Our co-founder found his perfect agent. Follow along below . . .
This one’s for both sides of the table — the agents and the consumers.
Because yes, I finally found my perfect agent.
And getting here has been nothing short of eye-opening.
Seeing the Industry from the Inside Out
Going through this process — as someone who’s now “kinda” in the real estate industry— has been powerful in ways I didn’t expect. It’s one thing to observe it from the outside; it’s another to live it, question it, and feel the friction between how it’s always been done and how it should be done.
I realize I’m a bit of a unicorn. My family calls me “unique.” I prefer “enlightened
consumer.”
I’m the test case — the experiment.
I’m what agents are supposed to be chasing: a motivated, informed seller trying to navigate a shifting market. And in this case, it’s a buyer’s market, which means the power dynamic has changed. The noise is louder, the competition is more fierce, and authenticity is rarer.
The Twist I Didn’t Expect
When I started this journey, I was sure this chapter would be titled:
“I Found My Perfect Agent… Me.”
I genuinely believed I’d go FSBO — sell it myself, pocket the difference, maybe even save a buyer a few bucks in the process.
Why not? I know the property inside and out. I love our cabin — maybe too much. I love Tiger Run. I love Summit County. Selling the dream would’ve been easy because I genuinely believe in it.
And the last time around, when I used an agent, I was the one who actually sold the cabin. The buyer showed up 15 minutes early, and by the time the agent arrived, the deal was practically done.
So, yes, I thought I’d repeat that.
But something shifted.
The Truth Every Seller and Agent Needs to Hear
Here’s the truth I keep coming back to:
Every transaction is different. Every seller, every buyer, every property — different motivations, different timing, different goals.
What doesn’t change?
The underlying reason most sellers pull the trigger: for the money.
My goal this time is simple:
Maximize my net, minimize my time, and work with an agent who puts my
interests first.
That last part — always putting the client first — is non-negotiable. It’s not just a line from a code of ethics. It’s the difference between trust and suspicion, between one sale and a lifetime of referrals.
Every Path Has It's Place
FSBO can be the right move for some people.
A Private Listing Network (PLN) might make sense to others.
Full-service, reduced-fee options can strike the perfect balance.
And yes, sometimes “full pop” traditional representation is worth every penny — when the agent truly delivers.
What matters isn’t the model.
It’s the mindset.
No matter what route you choose, if you’re using an agent, they must operate with absolute transparency, honesty, and openness — always, without exception.
If I sound repetitive, good. Some truths are worth telling more than once.
The Choice and the Challenge
So yes, I chose an agent.
And in Chapter 5, I’ll break down why. I hope agents read it — because what I’ve learned could help them set themselves apart in this new age of real estate.
I didn’t expect to make this choice. I really thought I’d go it alone. But I’ve learned
something powerful: When agents lead with clarity, transparency, and true fiduciary loyalty, their value is undeniable.
Consumers don’t want perfection.
They want trust.
Deliver that, and you don’t just win a deal — you earn a career.
